Hello, I’m Gina

I'm a freelance producer based in Melbourne, working across stills and video for brands, agencies, and creative teams.

Over the past decade I've produced campaigns in London, Vancouver, Melbourne and Christchurch; everything from lifestyle and fashion shoots to TVCs, property campaigns, and food and hospitality content. I've worked agency-side and production-side, which means I understand what both need and how to bridge the gap.

What I do best is take the weight off the creative. I handle the budgets, the crew, the locations, the schedules, the logistics, and the curveballs - so the photographer or director can focus entirely on the work. I'm methodical about planning and calm on the day, and I genuinely believe the best productions happen when everyone feels looked after.

If you're a photographer, director, agency/production company, or brand looking for a producer — or you've been doing it all yourself and wish you didn't have to — I'd love to hear from you!

Gina Modran
ginam.producer@gmail.com
0415 608 239
Melbourne, Australia